Dies ist ein von KI übersetzter Beitrag.
UNIONPICTURES baut globale Kulturinfrastruktur zwischen den USA, Korea und Taiwan auf
- Schreibsprache: Koreanisch
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Referenzland: Vereinigte Staaten
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- UNIONPICTURES baut ein globales Kultursystem auf, indem es Niederlassungen in den USA gründet und die Infrastruktur in Taiwan erweitert, um ein integriertes Produktionssystem zu erweitern, das Performance, Tourismus, Marketing und Vertrieb verbindet.
- Auch außerhalb des K-Pop-Marktes wächst der globale Markt für Popmusik, aber globale Tourneen von koreanischen Kulturproduktionen sind derzeit noch schwierig. UNIONPICTURES arbeitet mit lokalen Partnern in den USA, Taiwan und anderen Ländern zusammen, um nachhaltige Kulturprojekte zu fördern.
- UNIONPICTURES plant bis Ende des Jahres über zehn Planungsprojekte, die Korea, die USA, Taiwan, Japan und Thailand verbinden, in Zusammenarbeit mit Street Woman Fighter One Million und SF9 Dawon.
Performance Entertainment ProductionUNIONPICTUREShat in Korea, established a global cultural system by expanding its local US subsidiary Union Studio (LLC) and local infrastructure and partners in Taiwan.
It is significant that the integrated production system connecting performance/tourism-marketing-distribution is being expanded, not only through simple events, but also through our family stores and marketing channels.
The global popular music performance market is growing every year, not just in the Kpop market. In 2023, live music ticket sales amounted to 30 trillion won (source, 2023 Music Industry White Paper, PSTAR), Japan, the world's second largest music market, is 6 trillion won, and the Korean market is over 1 trillion won.
Over 50% of Korean Wave tourists know Korea through Korean Wave cultural content such as K-Drama and K-pop, and visit Korea.
The global cultural content market is expanding, but regular global tours are still difficult for domestic cultural productions and general planning companies except for major agencies and the Big 3 major entertainment companies.
In most cases, it is being carried out by country and region.UNIONPICTURES A content planning team member in charge of global strategic planning said, "Our PDs and producers believe that cultural content is the most competitive means of communication for global advancement. We want to provide cultural experiences to overseas consumers without limiting ourselves to countries and with various partners, including entertainment partners, brands, and travel agencies."
He also said, "We are a promising partner, and if our dreams match, we will create a sustainable cultural project through our local subsidiary, such as a concert tour and distribution marketing with Live Nation (No. 1 in the USA) and performance/tourism products with Taiwan's largest travel agency."
Meanwhile, UNIONPICTURES, which has recently worked with Street Woman Fighter One Million, popular idol SF9's Daewon, SK Telecom Kpop Festival (Choi Yena, Teen Top's Niel, Luna, etc.), has about 10 planned projects scheduled until the end of this year, connecting Korea, the United States, Taiwan, Japan, and Thailand.
