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피플게이트 Peoplegate

DINT's Unique March, from Queen of Tears to Reborn7

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Summarized by durumis AI

  • Recently, the dressing rooms of actresses in dramas have been a hot topic, and the dressing rooms that appeared in the dramas 'Queen of Tears' and 'Reborn7' are attracting attention as they are known to be sponsored by DINT.
  • In particular, the luxurious dressing room outfits of Kim Ji-won and Hwang Jung-eum were revealed to be DINT products, leading to the saying, "Luxurious dressing rooms are DINT."
  • Since sponsoring dramas, DINT has been receiving a flood of inquiries from overseas, and is gaining attention as K-celebrity fashion in K-content, and is continuing to grow into a global women's fashion brand beyond Korea.

There is something that has been attracting as much attention as the fashion of actresses in recent dramas. It is the dressing room where you can see their fashion at a glance.

Source: DINT provided

Source: DINT provided

Following Kim Ji-won's luxurious dressing room in tvN's 'Queen of Tears', Hwang Jung-eum and Lee Yoo-bi's dressing rooms in SBS' 'Seven Resurrections' have also been drawing attention as they were revealed to be officially sponsored by Deant (CEO Shin Soo-jin).

'Queen of Tears' achieved a peak viewership rating of 23.2%, ranking second in tvN's all-time drama viewership ratings, and has successfully concluded.


Kim Ji-won's fashion has become as much of a topic as the drama itself. Her style as Hong Hae-in, a member of a chaebol family, overlaps with that of Lee Boo-jin, CEO of Hotel Shilla, and she has received rave reviews for having a 100% sync rate with the actual chaebol.

Recently, the clothes worn by Lee Boo-jin, the chairperson, at the official event of the Doo-ul Scholarship Foundation and the luxurious dressing room outfits of Hong Hae-in were all revealed to be from Deant, attracting the attention of many customers.

Source: SBS '7 People's Escape' broadcast capture

Source: SBS '7 People's Escape' broadcast capture

'Seven Resurrections', which has been a topic of discussion even before its broadcast as season 2 of SBS' 'Seven Escapees'. Recently, Hwang Jung-eum, who plays the role of Geum Ra-hee, has met her demise, marking a new turning point and stimulating viewers' curiosity.

Meanwhile, the luxurious dressing room outfits of Hwang Jung-eum and Lee Yoo-bi that appeared in episodes 5 and 6 were also revealed to be officially sponsored by Deant, leading to comments like "Deant is the go-to for luxurious dressing rooms."


Source: Netflix drama 'The Glory' broadcast capture

Source: Netflix drama 'The Glory' broadcast capture

Following the luxurious dressing room, there is another celebrity fashion that is being discussed again. It is the red dress that Park Yeon-jin wore in the Netflix series 'The Glory' in her dressing room.


Deant products, which have appeared as celebrity fashion for chaebol families, are attracting even more attention as they are all known to be reasonably priced.

Deant continues to grow as a global women's fashion brand beyond Korea. It has established a subsidiary in Singapore and is accelerating its entry into the Southeast Asian market, using Singapore as a base.


A Deant official said, "After the 'Queen of Tears' dressing room sponsorship, inquiries have been pouring in from overseas. Deant is gaining attention as K-celebrity fashion in K-content that is attracting global attention and becoming a hot topic, and it is meaningful that we can enhance the status of K-fashion."







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