- KT알파의 프리미엄 Golfwear '젝시오(XXIO)'어패럴, 갤러리아광교점 팝업스토어 오픈
- KT알파(대표 박승표)가 골프웨어 '젝시오(XXIO)어패럴'의 팝업스토어를 갤러리아광교점 7층에 개설, 오는 7월1일까지 오픈한다.
KT Alpha (CEO Park Seung-pyo) has opened a pop-up store for the golfwear brand 'XXIO Apparel' on the 7th floor of Galleria Gwanggyo, which will be open until July 1st.
KT Alpha Galleria Gwanggyo XXIO Pop-Up Store
The 'XXIO Apparel' pop-up store at Galleria Gwanggyo, which opened on May 1st and will operate for two months, is structured similarly to the regular stores already in place, allowing for direct interaction with golfwear consumers in the southern Gyeonggi region.
KT Alpha has been increasing its presence in the golfwear market since April 26th by opening pop-up stores for 'XXIO Apparel (www.xxio.co.kr)' at major department stores such as Lotte and Galleria.
The first pop-up store opened on April 26th at Lotte Department Store in Dongtan, located on the 5th floor, which is dedicated to golf and sportswear, and will operate for approximately one month until early June. Following this, a pop-up store opened at Galleria Department Store in Gwanggyo (7th floor) on May 1st, and another at Lotte Department Store in Incheon (4th floor) on May 3rd.
The pop-up stores utilize the 'X', which is the signature logo of 'XXIO' and represents the brand identity, to design the space.
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